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The problems with dynamic content. Dealing with dynamic database (CMS) driven web pages can be difficult but well worth the effort. The problem with database driven sites is that they have just one page on which the data refreshes based on the query. So ideally you have just one page to optimize. Optimizing your database includes creating flat static pages from the database with page names around the keyword you want to target, and then optimize the Meta tags for the flat HTML pages. I will not go deep into the problems of database sites as it’s slightly technical and not for this post. One word of advice, hire a SEO expert who has worked with database sites before.